Sporting Kansas City have unveiled their new primary kit ahead of the 2021 MLS season and announced that they have joined The Victory Project and Children’s Mercy Kansas City to launch “A Force for Good,” a community campaign that will coincide with the club’s 25-year anniversary in MLS.
The Victory Project is a philanthropic foundation established by Sporting in 2013 that is dedicated to enhancing and enriching the lives of children battling cancer by providing special experiences and opportunities to children with disabilities and making the sport of soccer more accessible to children with limited financial resources.
For the 2021 season, both the club’s new primary jersey and existing secondary jersey will feature The Victory Project displayed on the front, with Children’s Mercy displayed on the left sleeve and Compass Minerals on the right sleeve. It’s the first time in MLS history that a charitable foundation will appear on the front of a team’s jersey for the full season and, as part of the campaign, a portion of all Sporting Kansas City kit sales in 2021 will be donated to The Victory Project.
Our players visit their hospital rooms. Our supporters chant their names.
And now they’re on our shirt — with us everywhere we go. @victorykc 🤝 @ChildrensMercy pic.twitter.com/MzGXiCvTFC
— Sporting Kansas City (@SportingKC) March 8, 2021
“Sporting Kansas City is incredibly proud to showcase The Victory Project and Children’s Mercy through this special campaign,” said Sporting Kansas City President and CEO Jake Reid. “By uniting with these organizations, we are perfectly positioned to give back to the communities that have given us so much. From the jerseys we wear on the field to the philanthropic programs we lead off the field, Sporting is dedicated to being a force for good across the region.”
The jersey was unveiled on Monday by patients and staff at Children’s Mercy Research Institute in Kansas City, Missouri, and went on sale Tuesday morning.
