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Marcus to finally reopen Edgewood Cinema in Lincoln

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edgewood sign

A sign at the Edgewood Cinema says it will be reopening May 28.

Courtesy photo, Todd Stoves

Matt Olberding

COVID restrictions have caused many businesses to shut down, including movie theaters.

Marcus Theatres is planning to reopen the Edgewood Cinema in time for Memorial Day.

A sign posted at the six-screen theater complex at 5220 S. 56th St. and a post on its Facebook page say it is reopening May 28. It has been closed since mid-March of 2020, the only Marcus location in Nebraska that has stayed closed throughout the coronavirus pandemic.

Marcus had reopened all of its other locations in Lincoln and the Omaha metro area last fall, but not only did the Edgewood location stay closed, in December, Marcus listed it for sale on a national commercial real estate site.

Marcus puts Edgewood Cinema up for sale but says it’s not necessarily closing

Marcus Theatres spokeswoman Mari Randa said the pandemic gave the company a chance to “to explore potential interest from purchasers without interrupting business operations.”

“Although we are open to the exploration of other uses, we will continue to plan for theater reopening in the near future as well,” she said in an email.

According to the Marcus website, Edgewood is scheduled to show “A Quiet Place Part II” as its first movie.

Side effects: A look at just how bad things have been for some Lincoln businesses amid COVID-19

Marcus, which owns theaters and hotels, two businesses devastated by COVID-19, has slowly climbed out of the large financial hole caused by the pandemic. Last week, it reported a first-quarter loss of $28.1 million, more than the $19.4 million it lost in the first quarter of 2020, but down from net losses of more than $39 million in both the third and fourth quarters.

The company, which also owns The Cornhusker Marriott in downtown Lincoln, had revenue of nearly $51 million in the first quarter, compared with total revenue of just over $78 million for the previous three quarters combined.

Marcus closes SouthPointe, East Park theaters again
Malcolm landmark gets new life with restaurant opening

PhotoFiles: Stuart Theater’s long history in Lincoln

Stuart Theater

Stuart Theater

The Stuart Theater held a midsummer revue in 1930.

Journal Star archives

Stuart Theater

Stuart Theater

The Stuart Theater featured an ornate ceiling, shown here in 1972.

Journal Star archives

Stuart Theater

Stuart Theater

A view of the Stuart Theater from the balcony, taken in 1972.

Journal Star archives

Stuart Theater

Stuart Theater

According to the Lincoln architectural firm that designed the Stuart Theater — Davis, Fenton, Stange & Darling — these “wood” designs are really plaster. They were drawn by the architects and cast by local plaster experts of the day. Photo from 1970.

Journal Star archives

Stuart Theater

Stuart Theater

Stone detail, side lofts and top two balconies would be eliminated if Dubinsky Bros. Theares carry out through with remodeling plans after they take over the theater on May 1, 1972.

Journal Star archives

Stuart Theater

Stuart Theater

Irwin Dubinsky (left) and his son, Sarge, discuss remodeling plans for the Stuart Theater in the downtown movie house’s lobby in 1971.

Journal Star archives

Stuart Theater

Stuart Theater

The Stuart Theater featured side lofts.

Journal Star archives

Stuart Theater

Stuart Theater

The Lincoln Symphony played the Stuart Theater. (Date unknown)

Journal Star archives

Stuart Theater

Stuart Theater

A view of the Stuart Theater looking out from the stage.

Journal Star archives

Stuart Theater

Stuart Theater

Workers take out the seats during the 1972 renovation of the Stuart Theater.

Journal Star archives

Stuart Theater

Stuart Theater

During the cold winter months, the curtain often rises to a sparse audience for the Stuart Theater’s weekday matinee in 1982.

Journal Star archives

Stuart Theater

Stuart Theater

“E.T.” played the Stuart Theater in 1982.

Journal Star archives

Stuart Theater

Stuart Theater

Stuart Theater manager Al Schulter shows off the new sound system at the theater in 1977.

Journal Star archives

Stuart Theater

Stuart Theater

Steve Martin’s “The Jerk” played the Stuart Theater in 1980.

Journal Star archives

Stuart Theater

Stuart Theater

This sign from 1982 says it all, as the Stuart Theater rarely was full for movies.

Journal Star archives

Stuart Theater

Stuart Theater

Tom Bassett auctions movie posters as part of the Make A Wish Foundation’s Oscar night fund raiser at the Rococo Theatre on March 24, 2002, as a large crowd enjoys dinner and watches the Academy Awards.

Journal Star archives

Stuart Theater

Stuart Theater

The newly restored Rococo Theatre is shown in 2001.

Journal Star archives

Stuart Theater

Stuart Theater

The Rococo Theatre is different from the way the Stuart Theater was. The entryway and box office have been restored to their original design.

Journal Star archives

Stuart Theater

Stuart Theater

The original ceiling of the Stuart Theater was uncovered and restored when the former movie house was transformed into the Rococo Theatre.

Journal Star archives

Stuart Theater

Stuart Theater

Terra cotta walls and ornate designs are found throughout the Rococo Theatre. (2001 photo)

Journal Star archives

Stuart Theater

Stuart Theater

There are three levels inside the Rococo Theatre, including the main and loge levels with Vegas-style seating. (2001 photo)

Journal Star archives

Stuart Theater

Stuart Theater

The Rococo Theatre, formerly the Stuart Theater at 13th and P streets, promises a Las Vegas-style atmosphere, and will be used for a number of productions and as a sports bar.

Journal Star archives

Stuart Theater

Stuart Theater

Tony Gorman (center) serves Steve and Lynn Morrow at the VIP opening of the Rococo Theatre in 2002.

Journal Star archives

Reach the writer at 402-473-2647 or molberding@journalstar.com.

On Twitter @LincolnBizBuzz.

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